About

Your experts on WhatsApp for business

Our founders hail from WhatsApp, and have unmatched experience working with and configuring enterprise businesses on WhatsApp

Teresa Overskei

Co-Founder and CEO

Teresa brings two decades of leadership across tech, finance, and business strategy, and oversees all business aspects of Coral Messaging. Formerly the COO of WhatsApp’s business product division, she steered global operations—from analytics and legal to finance and HR—driving the go-to-market engine for some of the world’s most widely used digital tools. She has an MBA from Harvard Business School.

Louis Moynihan

Co-Founder and CPO

Louis brings over 30 years of experience building software products in the Bay Area. As the product strategy leader for Coral, he is hyper-focused on driving business outcomes for customers and creating real efficiencies for relationship sellers, by integrating large language models (LLMs) into a WhatsApp-centric tech stack. A former WhatsApp executive, Louis helped shape products used by 3.2 billion people globally and enabled hundreds of thousands of businesses through the WhatsApp Business API.

Beau Haugh

CTO

Beau is a five-time startup CTO and technical strategist with a two-decade track record of building and scaling technology across industries. He co-founded Localmind, acquired by Airbnb in 2012, where his work was the foundation of the new Experiences platform. Today, he’s leading a high-performing, mission-driven engineering team at Coral, shipping products at speed that are redefining how businesses connect, sell, and scale.

our Mission

Our mission

Our mission is transforming invisible WhatsApp conversations into measurable, manageable touchpoints — empowering businesses to deepen relationships between buyers and sellers and grow revenues and seller productivity.

Results

Experience by the numbers

100+

Clients advised on WhatsApp

50+

WhatsApp partner collaborations

12%

Revenue growth in past WhatsApp implementations

12+

WhatsApp betas launched

our story

How we started

The seeds were planted for Coral Messaging in 2018, when Louis Moynihan and Teresa Overskei first met while working together at the WhatsApp business products division. Teresa was leading operations, and Louis was leading product innovation. While there, they saw a massive unmet need in the market. Global banks were racking up $ billions in regulatory fines over WhatsApp conversations that couldn’t be seen and archived. Luxury retailers were struggling to understand and manage their highest-value client interactions happening over the same WhatsApp platform. And all of these businesses were asking the same thing: Can WhatsApp put us into the chats between our employees and clients to solve this problem?
‍
Fast-forward to 2023, when both Louis and Teresa had left WhatsApp, but learned that WhatsApp had decided to build the functionality these enterprises were asking for, called Groups API. Acutely aware of the market need, Teresa and Louis launched Coral Messaging, built on top of the Groups API, to address that need.....and the rest is history.

Want to see how it looks in your WhatsApp app for yourself? Contact us to schedule a demo.

Book a Demo